“How to Create Your Own Personal Business”
Introduction
This and the following sections (Parts 1 to 10) are extracted from “How to Create Your Own Personal Business” by Ben Coker
The Business Vision Workbook and the Personal Vision Workbook are available to download free of charge in the Workbooks section
First published in the United Kingdom in 2019 Copyright © Ben Coker 2019
The moral right of Ben Coker to be identified as the author of this work has been asserted by him in accordance with the Copyright, Designs and Patents Act 1988 All rights reserved.
Except in the case of brief quotations which must be credited, no part of this book may be reproduced, stored in a retrieval system, or transmitted, in any for or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior written permission of the copyright owner.
Published by Casbon House – www.casbonhouse.com ISBN 978-1-912428-15-1
This book is provided subject to the condition that it shall not, by way of trade or otherwise, be lent, resold, hired out, or otherwise circulated without the publisher’s prior consent in any form of binding or cover other than that in which it is published and without a similar condition including this condition being imposed on the subsequent publisher.
Although every precaution has been taken to verify the accuracy of the information contained herein, the author and publisher assume no responsibility for any errors or omissions. No liability is assumed for damages that may result from the use of information contained within.
Casbon House Publishing is a trading name of Business Developments Limited, a company registered in England No.2912536
Who is This For?
First of all, the advice given in this book is designed for readers in the United Kingdom.
In other countries, there are different rules and regulations and although the same principles apply as those explained here readers should take local advice before taking formal or informal steps to start their own business.
This book is intended for you if –
- You’ve decided to start your own Personal Business now
- You’re not sure what you need to do or when you need to do it
- You’re not sure how to go about getting started
- You’re not sure how to get the help you might need
- You’d like a step by step guide to show you exactly what to do and in what order
- You’d like to avoid the mistakes that most people make when setting up a business
- You don’t have time to research all the things you’ll need to do
If any of these is true for you then you need this book, and if you’ve already started your own business, this book will also be invaluable.
Acknowledgements
Thanks to Kathy Maslowski, Anita Lobban, Laurie Traquair and Jo Alexis for the inspiration to write this book, and all the other people I’ve met networking with Life Mastery Now, BFG, BNI and M62 Connections and elsewhere who have made some of the business setup mistakes that have convinced me of the need to write this book.
Thanks to Sharon Liptrott for help with proof reading.
Thanks to Steve Harrison for the ‘big idea’ of which this book is part.
Reviews:
“Here are my thoughts, speaking as a newbie.
Thank you. What an excellent, comprehensive guide.
In it, I found information which I have gleaned and come across from multiple, various sources, drawn together in 1 place. In that sense, it’s a one-stop resource of how to go about starting a business.
Also, you explain business concepts in language that is plain and clear which left me with a lot of “a-ha” moments.
In my opinion, this is a great help and does exactly what it sets out to do.”
K Konie, London
Contents
Chapter 1 Your Business Vision – What is your business all about and why are you starting it?
Chapter 2 The Market – How to discover if there really is a market for what your business provides
Chapter 3 Your Business Identity – How will your business be seen by others?
Chapter 4 Structure and Setup – How to get set up
Chapter 5 Planning – How to make the plans you need to run your business effectively
Chapter 6 Finance – How the money works
Chapter 7 Requirements – What else to you need to take care of before you get started?
Chapter 8 Technology – What you need to know and what you don’t need to know to make the best use of any technology
Chapter 9 Marketing & Sales – Why you don’t need to ‘sell’ anything
Chapter 10 Launch – What to do before and during ‘take off’
Throughout this book I shall be referring to:
The Personal Vision Workbook (PVW)
The Business Vision Workbook (BVW)
The Personal Business Creation System (PBCS)
And the book:
‘What They Don’t Tell You About Starting a Business’ (Book 1)
I shall be recommending that you find suitable trusted suppliers for various aspects of your business. You can find a list of the people we highly recommend at https://thefreedomacademy,org/providers